We begin the sound of a ringing phone that nobody answers and a shot of the first of many clocks that we will be repeatedly hit over the head with during the course of our viewing (because this video is about time, get it?) The girls then show up one by one; first is Yoona, who is walking in what appears to be an extremely heavy snow storm whilst wearing a completely weather-inappropriate (but nonetheless flattering) wedding-esque white dress. Taeyeon appears next, standing in what I can only guess is a rose garden somewhere in the southern hemisphere, judging by the fact that the weather looks quite nice where she is. Next up is Sunny (whose outfit is, let me just say it right now, completely hideous to my eyes), who has found herself in a dark alley in the middle of a serious rainstorm, naturally sans umbrella. Tiffany seems to be caught in the same snowstorm as is Yoona, but at least she was wise enough to bring an umbrella (though Im not convinced that her jacket, however stylish, is keeping her warm). Standing against a random brick wall and wearing a most unflattering ensemble is Hyoyeon (cmon stylists, your bias is showing!). Yuri is likely in her bedroom and is surrounded by balloons andtinsel? Party streamers? Well never find out what these things are or why they are there, but I guess the takeaway point is that something about her iPhone has disappointed her. In a car with the most generous legroom Ive ever seen sits Jessica, who writes (what I think is the word) always on cars foggy window. Seohyun is most likely located in the same country as is Taeyeon, and looks longingly at what I speculate is a photograph (though again, we will never find out who or what it is a photograph of, so yeah). And finally, there is Sooyoung, who answers the phone that is apparently still ringing after all this time. One more shot of Yoona in her snowstorm leads us into the musics first measures.
No, Im serious. All that followsliterallyis close-up shots of the girls singing while looking sad in their respective bizarre environments, naturally interspersed with group shots of all of them singing in (wait for it) A ROOM that is draped with a nondescript gray curtain and filled with clocks. One of these clocks looks a bit like the Japanese flag to me, and its color scheme is really distracting. In these group shots, all of the girls are resplendent in white outfits, which range from flattering to downright hideous (Yoona, Im looking at you and your shapeless bag dress that appears to be adorned with a pattern of cotton balls). The lighting choice is, in my opinion, terrible; why do they all look so pale and washed-out? That they all look white as a sheet makes Taeyeons overly made-up eyebrows look even worse than Im pretty sure they are. Also, Sunnys hair is in desperate need of some highlights.
The video ends in an almost befittingly confusing manner, with some of the girls walking out of/away from the environments in which they were so inexplicably situated. I cant tell if this is because they decided to move on with their lives after a few minutes of looking sad, or because theyre going back in time (to be fair, there was that crazy shot of raindrops moving upward), or because they just got bored. There is an oddly long close-up of Sooyoung. Then, Yoona seems to see someone she knows or didnt expect to see (maybe its an off-camera Imada Kouji?), looks startled for a few breaths, and then takes off running towards said person. Video over.