SM Entertainment to Open Star-Themed SUM Marketplace Convenience Shop orionight February 17, 2016 0 Proceeding on in its style of branching out into other forms of businesses, SM Entertainment is determined to open their own convenience store in March.
On February 17, an industry insider acquainted withthe corporate stated, “SM Entertainment is getting ready to open a convenience store called ‘SUM Market’ in the basement groundin theircorporate building, that will sell hallyu content and food items.
SM Entertainment these days operates 4otherplaces around Seoul that sells their artists’ goods beneath the “SUM” label. The SUM Market will reportedly concentrate onpromoting food items, equivalent to “Super Junior’s Large Nuts,” “EXO Sticky Rice Snacks,” “Girls’ Generation Wine,” and so forth.
According to industry insiders, plans for the ease store began in December of remaining year between SM founder Lee Soo Guy and the vice-head of the Shinsegae group, Jung Yong Jin. Even though E-mart, a subsidiary of Shinsegae, asked to sell the goods under the store emblem “Peacock,” SM expressed their disapproval and feature been in discussions since.
The news of a conceivable SM collaboration with E-mart was once released to the public previous this month.
Meanwhile, YG Entertainment, the sole other entertainment visitors that has also branched out into the food industry, said that they were going to continue to listen on their hallyu content and eatery Samgeori Butchers. One YG board member stated, “We don't have anymind of expanding into the processed food business.”
What are your thoughts of an SM convenience store?
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