Stepping Up From Failure, A Wonderful Success Story- BEAST
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The last day of 2011 concluded with an extremely unexpected surprise at the KBS Music Awards Festival.
Based on the audience’s text votes for ‘Song of the Year’ was neither Girls Generation nor Super Junior. It was none other than BEAST’s ‘Fiction.’
Since their debut 2 years ago, the idol group has gone through some mixed opinions by K-pop music fans. However, despite those times they were able to accumulate more fans that loved and adored them.
Who is BEAST?
YOON DOO JOON
Nickname: 3 sec sharing
Education: Kyung Hee Cyber University
DOB: July 4, 1989
Height: 180 cm
Weight: 67 kg
Blood Type: A
Hobbies: Listening to hip hop & R&B, soccer, and playing games.
JANG HYUN SEUNG
Former Stage Name: So-1
DOB: September 3, 1989
Education: Anshan Information Industry High School
Specialty: beat box
Blood Type: B
Hobbies: Web surfing and bowling.
-He was eliminated from YG group Big Bang in the ninth episode of their documentary.
YONG JUN HYUNG
Stage Name under Xing: Poppin’ Dragon
DOB: December 19, 1989
Education: Anyang Arts High School
Blood Type: O
Hobbies: writing lyrics, watching movies, and dancing.
YANG YO SEOB
DOB: January 5, 1990
Nickname: 양요, endorphins, siksin
Education: University of East Broadcasting Arts [absent for about 1 year]
Specialty: beat box
Blood Type: B
Hobbies: Writing lyrics
Training: Trained under M-Boat
LEE GI KWANG
DOB: March 30, 1990
Nickname: Ace Jr., Holly 2
Education: Seoul Absence of Comprehensive Art School
Hobbies: watching movies, sports, and dancing.
Birth place: Seoul
Blood Type: A
Height: 174 cm
Weight: 58 kg
Trainee Years: 4 years under JYPE
Favorite Singers: Taeyang, Omarion, Usher
SON DONG WOON
DOB: June 6, 1991
Nickname: Sonseuko, 16 D
Education: High School hanyoung
Specialty: Piano and traditional Chinese
Blood Type: A
Hobbies: lyrics writing and reading
Stepping Up From Failure
October 16, 2009 is BEAST’s debut date. For BEAST’s fan club ‘Beauty,’ it marks the beginning of their love for them, but for BEAST, it was probably the most memorable day of their lives.
For BEAST to be who they are today they faced many hardships and failures. Yoon Doo Jun, Yang Yo Seop, and Son Dong Woon were all JYP Entertainment trainees who were supposed to debut as 2 PM and 2 AM. Jang Hyun Seung was an YG trainee that was supposed to be part of the group Big Bang but was voted out at the end. Yong Jun Hyung used to be part of a dance group called Xing where he was known as Popping Dragon. Lastly, Lee Ki Kwang used to be a solo singer by the name ‘AJ.’ However, all of them were faced with failure and defeat. After being discharged from their agencies, a new entertainment called Cube Entertainment took them all in and created BEAST.
An Idol Group That Focuses on Music.
Usually idol groups have certain roles that each member plays. One member sings while another is good at dancing. Fashion, dance, singing, and visuals are all the qualities an idol group should have. Because one member takes one part, it is not necessary for all members to be good at singing or dancing. However, BEAST wanted to be known as a group that does real music. From their debut song ‘Bad Girl’ to ‘Shock,’ ‘Breath,’ ‘Fiction’ and so on looked like any other Kpop idol group. But with their Single Album song, ‘On Rainy Days,’ each members solo parts showed off each one of their vocals. This gave impression that although they are an idol group, each member still had their own musical talent as well. This allowed more of the masses to fall in love with BEAST.
BEAST – ‘Bad Girl’
BEAST – ‘Shock’
BEAST – ‘Breath’
BEAST – ‘Fiction’
BEAST – ‘On Rainy Days’
A Leap Towards The World
A new chapter in K-pop history was opened on August 14, 2011 as BEAST, along with other groups from Cube Entertainment went on a World Tour to Europe and Latin America. Also on December 5, 2011 at the O2 Academy, Brixton concert more than 4,000 fans attended creating another stroke in K-pop history in London. The O2 Academy, Brixton, otherwise known as where “world renowned bands perform,” for the first time Asian artists were able to perform successfully. As soon as the concert stadium opened on the morning of, the building was surrounded by fans in all 4 sides. On December 13, 2011 marked the first K-Pop artists’ concert in Brazil. Because it was the first for Brazil to have K-pop stars in their country the concert received exclusive coverage by Globo TV through the show ‘Fantastico’ as well as live updates were provided on online communities such as ‘K-POP Station’ and ‘Sarang In Gayo.’
UNITED CUBE in Korea
UNITED CUBE in Japan
UNITED CUBE in London
UNITED CUBE in Brazil
Their footsteps leading out to the world couldn’t be stopped, but rather grew. Starting on February 4, 2012 at the BEAST Seoul Concert, the group kicked off Beast’s World Tour, ‘Beautiful Show.’ The tour visited a total of 17 cities in 12 different countries from Asia Europe, North America, and South America to ignite the fire in different places with their music.
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in SEOUL
Concert Venue : Olympic Park Gymnastics Gymnasium (First Gymnasium)
Concert Date/Time : February 4 (Sat) & February 5 (Sun), 2012 @ 6:00PM KST
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in GERMANY
Concert Venue : Berlin Collumbiahalle
Concert Date/Time : February 12, 2012 (Sun) @ 7:30PM CET
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in SHANGHAI
Concert Venue : Shanghai International Gymnastic Center
Concert Date/Time : February 25, 2012 (Sat) @ 7:30 PM CST
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in SINGAPORE
Concert Venue : Max Pavilion, Singapore Expo
Concert Date/Time : March 3, 2012 (Sat) @ 7:00PM SGT
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in INDONESIA
Concert Venue : JITEC Mangga Dua Square, Jakarta
Concert Date/Time : March 17, 2012 @ 8:00PM WIB
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in JAPAN
Venue : Yokohama Arena
Date/Time : March 21, 2012 (Wed) @ 7:00PM JST | March 22, 2012 (Thu) @ 7:00PM JST
Venue : Kobe World Hall
Date/Time : March 24, 2012 (Sat) @ 6:00PM JST | March 25, 2012 (Sun) @ 3:00PM JST
Venue : NGK Insulators Hall
Date/Time : March 26, 2012 (Mon) @ 7:00PM JST | March 27, 2012 (Tue) @ 7:00PM JST
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in TAIWAN
Concert Venue : National Taiwan University Stadium
Concert Date/Time : March 31, 2012 (Sat) @ 7:00PM CST & April 1, 2012 (Sun) @ 6:00PM CST
2012 BEAST WORLD TOUR ‘BEAUTIFUL SHOW’ in THAILAND
Concert Venue : Impact Exhibition Hall 1
Concert Date/Time : May 26, 2012 (Sat) @ 5:00PM ICT
More Schedules will be Announced
On MBC Every1′s ‘Weekly Idol’ BEAST were chosen as the group with the ‘best teamwork’ by other idol groups. Idol group members voted for the group they believe has the best team work and may even match the legendary group Shinhwa. Shinhwa is a 6 member group that has been around for 14 years, the longest out of all idol groups.
Cube Entertainment’s CEO stated, “These kids have gone through so much hurt, tears and time. Some of them went as far as up to the moment just before their debut and some have lost all hope during this process. I felt that with all of them together they would be able to create great happiness for their fans.”
Is it because each one of them has gone through some sort of hardship? On one talk show program they talked about how all members shared the revenue as well as the stardom. This close relationship showed how much of a family they’ve become and that they will always be one.
Taking the chance and stepping up from failure can be rewarding. BEAST has shown us that failure is not the end and today they continue to spread the wind of K-Pop through their hard-working performances.
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