Jang Dong Gun for Whiskey Brand Commercial
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On April 23, whiskey brand Pernod Ricard Korea announced that it has selected actor Jang Dong Gun to represent it’s product Imperial‘s upcoming campaign “We Never Go Alone.” World-renowned soccer player Park Ji Sung was previously featured in the “We Never Go Alone” campaign in 2010.
In the “We Never Go Alone” campaign, Jang Dong Gun will appear with his friends and colleagues who he has been working with for over a decade. An official from Pernod Ricard Korea commented, “Jang Dong Gun is known for his personality. Even though he is one of the best and most famous actors in Korea, he never treats anyone badly. He is always considerate and attentive to everyone. We thought his leadership and abilities to communicate with his colleagues and friends nonchalantly matches the brand image of Imperial and what we are trying to portray through ‘We Never Go Alone’ campaign.”
Imperial’s “We Never Go Alone” campaign revealed its teaser poster on April 23. The official promotion of the campaign will begin on May 7 with TV commercials.
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[Spoiler] "The Heirs" Jeong Dong-hwan has a stroke
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Shin Dong Yup, Kim Won Hee and f(x)'s Krystal will come together and host 2013 SBS Entertainment Awards. On December 11th, SBS confirmed through various media outlets that the 3 will be the MCs for this year-end Entertainment Awards. Shin Dong Yup was originally one of the main MCs for SBS "Incarnation", Kim Won Hee is popular as an MC for SBS show "Honey", Krystal is receiving much interest from her role in "The Heirs". This unique combination has attracted much attention and made people anticipate to how they will work together for this ceremony...